Gender concepts in modern Ukrainian media
The processes of finding new concepts and applying new approaches to the study of the gender concept of the modern periodicals for women and men in Ukraine. New trends and features of modern gender images. Consideration of the macroconcept "woman".
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Factors that have led to the contradiction between a legislated principle of gender equality and processes, characterized by the persistence of gender disparities in almost all spheres of social life. Changes in the vision of social potential of women.
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