Social media marketing
The denotation of the words "social media" and their characteristics. Electronic bulletin boards were the first type of website. The application of marketing knowledge, concepts, and techniques to enhance social. Social media makes many for business.
Подобные документы
Conduct a retrospective analysis of the history of the formation of the Soviet mass media. Devoted to the study of the problems of regional print media of the Soviet era. Define the concept of social issues of mass media. Determine their main features.
статья, добавлен 23.02.2021The present article sheds light on the initiatives to combat disinformation on social media platforms in the EU. Some insights from Poland are also drawn. The research reveals that the EUs anti-disinformation activities can be traced back to 2015.
статья, добавлен 12.05.2024Analysis of the reasons for the popularization of social media and news digital platforms. Review of Ukrainian convergent newspapers. Comparative characteristics of Telegram and TikTok. Using the Telegram channel to inform the population of Ukraine.
статья, добавлен 31.01.2024Роль social media в современном мире и их участие в формировании образа страны. Анализ теории межкультурной коммуникации. Блоги и social media как выражение общественного отношения. Собирательный образ России на основе интервью итальянских экспатов.
дипломная работа, добавлен 10.12.2019The media as an individual's area of activity that focuses on the collection, processing and dissemination of relevant information. Social networks - an interactive internet structure that brings together a group of members with common interests.
статья, добавлен 05.07.2022Assessment of the scale of the formation of new paradigms of speech behavior of journalists and the frame of feedback from readers. A study of the functioning in the network space of media texts with provocative content that form the social underground.
статья, добавлен 30.01.2021The use of media for the consolidation of Ukrainians in wartime conditions. Analysis of the impact of social communications on public opinion in Ukraine. Consideration and classification of blogs as essential sources of information and manipulation.
статья, добавлен 20.07.2024The information about daily life in Russia in the international media and by the users of online platforms or social media pages. Disclosure of the problem of perception of Russia in the world through interviews with foreigners visiting Russia.
дипломная работа, добавлен 13.07.2020The essence and purpose of the media and their role and importance in modern society. The main sources of media: Internet, television. Factors affecting the perception of the world with information. Inuse social networks for the benefit of society.
презентация, добавлен 04.04.2016Using social media online. The impact of changes in information search methods on the work of journalists and the publication of news in social networks. Changes taking place on the journalistic front regarding the publication of information and news.
статья, добавлен 20.03.2024Analysis of the effectiveness of corporate media participation in business development. Changes in the traditional line of functioning of the mass media. Characteristics of business media development prospects, features of corporate publications.
статья, добавлен 23.04.2021- 12. Framing Russia in the Estonian, German, and Bulgarian Online Media: Coverage of Two Concrete Events
Showing the limitations in the construction of foreign events in journalistic work - the purpose of detecting and describing media frames. The mass media - one of the tools that plays an important role in the process of social construction of reality.
статья, добавлен 23.07.2021 The political media memes’ functioning, their effects and persuasion. The actual persuasion of media memesin contemporary Russian society. Several examples verbal, aiidial, visual, hybrid and audiovisual media memes. Some political media memescan.
статья, добавлен 03.04.2021Linguistic analysis the testimonial as a rapidly growing persuasive trend in media. Distinguishing testimonial from senders and receivers with reference to authority and proof of social justice, which function in both groups, but with different strengths.
статья, добавлен 14.07.2022- 15. Is dialogue possible in the post-truth era? (media philosophy and social and communication studies)
Post-truth as a media phenomenon and the possibility of dialogue in the conditions of semantic pluralism. Carrying out a comprehensive analysis of the possibilities of dialogue among media participants in the media discourse of the post-truth era.
статья, добавлен 12.11.2023 In the process of investigating the case and studying media coverage of the social problem of the "refugee crisis" in European countries, monitoring of journalistic materials and sessions of photos in the newspaper "The Guardian" was carried out.
статья, добавлен 10.07.2020Convergence is the process where several media channels come together to operate in synergy and harmony, being able to report more information. Media companies pursue audiences by greater benefit from marketing and advertising through cross-selling.
реферат, добавлен 18.12.2012This article is devoted to the research of "The Name Russia” project as an example of manipulative media communication considered in terms of cognitive and communicative linguistics, speech act theory and the conception of practice in the social sciences.
статья, добавлен 29.08.2014Research of modern theories of analysis on development of mass medias. Technological optimism and estimation of MASS-MEDIA within the framework of planetary communication. Co-operating of society and the masses with MASS-MEDIA as one-sided communication.
статья, добавлен 09.09.2012Study of the features of the functioning of mass media in Ukraine during the war. Optimization of interaction between government and society in the context of transformation of the communication sphere. Key trends in the development of the media sphere.
статья, добавлен 24.02.2024Research of formation of image of Ukraine through the analysis of materials of the French mass media. Factors used by the media to construct the recipients' perceptions of the socio-political situation in Ukraine on the example of the events of 2014.
статья, добавлен 11.11.2021Характеристика российского рынка печатных средств массовой информации. Social Media Marketing как инструмент продвижения бренда глянцевого издания. Метрики измерения вовлеченности аудитории и эффективности рекламных компаний у Instagram-блогеров.
дипломная работа, добавлен 28.11.2019Consideration of general theoretical framework of analysis, the outline of the project, the corporeal and social context of the communication, the concept of protest communication, and the mechanism of construction of clusters of protest communication.
статья, добавлен 18.05.2018The article is dedicated to topical issue of developing media literacy in non-language university students as a component of teaching them English as a foreign language. The notions of media, mass media, media education, its aim, tasks and media literacy.
статья, добавлен 25.01.2023Характеристика SMM как инструмента PR-деятельности. Мониторинг и методы продвижения в социальных сетях (Social Media связаны Marketing), тренды и технологии SMM. Анализ статистических данных распространенности социальной сети Instagram в России.
дипломная работа, добавлен 23.12.2019