Psychological impact of quantifiers in advertisements
Advertisements - an essential part of life, aiming to call for trust to goods or manufacturer. The linguistic field of quantity like a complex continuum which has a corresponding internal structure and contains units with the meaning of plurality.
Подобные документы
- 1. Psychological characteristic of social mobility of subjects with different type of vital resources
Analysis of the content and structural features of the life resource of the individual as a complex psychological structure that unites various phenomena of complexity. Achieving life success and overcoming the difficulties and extremes of a person.
статья, добавлен 06.02.2019 The present paper is aimed at one of the most challenging tasks of the translator to retain culturally-marked concepts in rendering the English advertisements into Ukrainian. The etymology of loans in Ukrainian and the way of their "transplantating".
статья, добавлен 27.06.2020The process of forming a culture of business communication. Analysis of the semantic structure of phraseological units as part of the phraseosemantic field of business speech. Classification of phraseology in the field of business communication.
статья, добавлен 25.08.2018The main characteristic of the problem of classification and systematization of forensic psychological examination. The study of the basic position of psychological expertise in the system of other forensic examinations and its internal structure.
статья, добавлен 06.02.2019Word is the main lexical unit of a language, which is represented by sound or complex of sounds having a value and is used in the speech as an independent entity. Five most essential features of the words. Analyses of lexical meaning (inner meaning).
статья, добавлен 18.03.2019The semantic structure of English and Ukrainian words. The socio-linguistic, psychological and logical classification of semantic change. Both the lexical and the grammatical meanings make up the word-meaning as neither can exist without the other.
реферат, добавлен 02.10.2013Word and morpheme as a basic units of language. Minor ways of word-building, structure of Lexical Meaning. Types of synonyms, neologisms, learned words and official vocabulary. Slang, origin of the English words. American English and denotation.
шпаргалка, добавлен 27.10.2014Study of the internal organization of English complex sentences taking into account their structural and semantic features. Review of the influence of relevant words and adverbial elements on the content and linguistic aspects of compound sentences.
статья, добавлен 16.06.2024The phenomenon of language as a "word game" in terms of the philosophy of logical positivism and linguistic analysis. The meaning of the plurality of meanings of words and linguistic expressions, the dependence of their task on the context of use.
статья, добавлен 19.07.2020Phraseological units are word-groups that cannot be made in the process of speech, they exist in the language as ready-made units - idioms. Рhraseological combinations - groups with a partially changed meaning. Description of the main linguistic features.
презентация, добавлен 23.11.2014Research of white symbolism in different languages and cultures of the world. Analysis of the results of linguistic research aimed at studying the specifics of visual perception and the organization of the color continuum in the minds of native speakers.
статья, добавлен 26.04.2021Analysis of duestions aiming at solving the problem of humor in advertising. The question of the use of puns in print advertisements. A positive relationship between humor and attracting attention. Consideration of the construction of English puns.
статья, добавлен 11.11.2022The meaning of loss of life is a fundamental psychological fact widespread in society. Studies of the deformation of the sensual sphere that occur with adolescents in detention, and should be taken into account in the process of their re-socialization.
статья, добавлен 06.02.2019Associative potential of linguistic and cultural concepts in multi-system languages. Features of perception of lexical semantics of words. Adjectives to indicate a negative rating. Nominative units for the designation of kinship relations in languages.
статья, добавлен 16.12.2020The article focuses on non-numerical nominations represented by Q-adjectives of the "small" type in dictionary articles and the discourse continuum. The study is based on the analysis of linguistic data obtained from the British National Corpus.
статья, добавлен 08.08.2022Nomination of Anglophone ergonyms in Canadian linguistic and cultural space. their structure and semantic potential. Analysis of their functions and psychological influence on the Canadians. Ergonyms are markers of linguistic and cultural space in Canada.
статья, добавлен 25.01.2023Phonetics as a branch of linguistics that studies speech sounds and sound structure of the language. The human voice and his pointing out the subtle nuances of meaning. Comparison of synonymous statements. Education the number of linguistic units.
реферат, добавлен 21.05.2015The lexical meaning of a word is a complex structure determined by its semantics, pragmatics and syntax. In the semantic sense, the symbolic and denotative aspects are distinguished in the structure of the lexical meaning. Study systematic organization.
статья, добавлен 22.01.2023Lexicology as stimulation of systematic approach to the facts of vocabulary. The internal structure of the word or its meaning and semantic structure. The etymological doublets, their meaning and word-building. Morpheme as a small unit of the word.
контрольная работа, добавлен 24.01.2011Analysis of the theory of lexical-semantic field as a paradigmatic phenomenon. Consideration of the problem of nuclearity and peripherality of the word in the field structure. Research of modern types of classifications of lexical-semantic field.
статья, добавлен 05.10.2020Analysis of translation the peculiarities of English phraseological units into Ukrainian on the basis of media discourse. The phraseological combinations are stable, linguistic constructions, where one of the components has an independent meaning.
статья, добавлен 12.11.2023The connotative meaning of a word as a complicated model and a heterogeneous unit. Modern classifications of semantic components in the structure of the lexical meaning. Correlation of the figurative component with other parts of the connotation.
статья, добавлен 09.10.2018Linguistic complexity is a complex phenomenon, as it manifests itself on different levels (complexity of texts to sentences to words to subword units), through different features and also via different tasks (specific needs of other kinds of audiences).
статья, добавлен 16.08.2023Comparison grammatical and semantic component of word-forms of the same word. Semantic analysis of related words in English and Russian. Denotational and Connotational meaning of the word. Historical, Psychological, Linguistic causes of semantic change.
реферат, добавлен 04.11.2012The dynamic nature of the lexical structure of the language, consideration of borrowings that enrich the English language and the study of methods such as eponyms, abbreviations, psychological aspects, that is, from the linguistic, psychological aspect.
статья, добавлен 13.03.2023