Intercultural misunderstandings: causes and solutions
Intercultural misunderstandings and conflicts - complex phenomena that include culture, perception, identity, ethnocentrism, relationships, trust-building and conflict management. Development of a methodology for the prevention of intercultural failures.
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It is discussed how a Cross-cultural study should be designed and presented or which factors may be considered in terms of the culture in order to obtain valid results. The psychological implications of intercultural communication will be treated.
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