Effects of product network relationships on demand in russian ecommerce

Customer lifetime value like one of the key business indicators which we can predict net income, as well as future relations between the company and the client. Characteristics of the several measurements and evaluations of recommendation systems.

Подобные документы

  • The main stages of video production. Characteristics of available resources and capabilities of the company. Consideration of the target audience and competitors. Strategic business plan. Marketing activities for product promotion and sales analysis.

    дипломная работа, добавлен 18.07.2020

  • Control of deliveries and shipments as the basic function of the warehouse logistics. The problem of customer interaction in the company of wholesale trade. Customer engagement - a basis of strategy of survival and growth for the company in the market.

    контрольная работа, добавлен 20.03.2016

  • Role of client communities in managing relationship with customers. Client communities implementation: best practices. Comparison of telecommunications companies which have, do not have online client communities. Limitations, future research directions.

    дипломная работа, добавлен 23.09.2018

  • The influence of the perception of the quality of service and the perception of value by the client on the relationship between the hallmarks of the restaurant and the intention of customers to return. Customer experience in full-service restaurants.

    статья, добавлен 27.09.2016

  • Fundamentals of marketing social networks, the specifics of social media. Customer experience and the concept of "Customer journey". The study of activities in social networks at different stages of the concept of "Customer journey" in terms of consumers.

    дипломная работа, добавлен 24.08.2017

  • The reasons for the slower decline in demand for Premier League football matches in Russia compared to the top 10 European leagues. Factors affecting the attendance of the games of the Russian Premier League, based on field indicators of football clubs.

    дипломная работа, добавлен 01.12.2019

  • Vision and business concept of the Ikea Group. Investing for the future as the main financial principle of the company. Interesting facts about Ikea. The company's competitors: Kika Group, Jysk. Partner companies: UNICEF, the World Wildlife Fund.

    презентация, добавлен 08.12.2013

  • Marketing is managing profitable customer relationships. The functions of marketing are: Researching, Buying, Product development and management, Production, Promotion, Standardization and grading, Pricing and Distribution, Risk bearing and Financing.

    реферат, добавлен 20.10.2013

  • Background and Research Gap, оverview of customer attitudes. Relevant theories for studying attitude changes. Brand love, responsibility. Definition and types of scandals, product-based scandals. Moral-based scandals, identification of research gap.

    контрольная работа, добавлен 13.11.2023

  • Description of the family business on the example of a specific Spanish company "Vigar". The effectiveness of the presented international company and the difficulties faced by the family business are considered. A marketing analysis of the Vigar.

    статья, добавлен 21.07.2020

  • Tests the effects of both direct and indirect network externalities for the merchants’ card acceptance probability based on the representative survey of 800 traditional merchants from all Russian regions. Current non-cash retail payment market analysis.

    дипломная работа, добавлен 23.09.2018

  • E-commerce and its difference from traditional commerce. Impulse buying and its characteristics. Identification of whether there is a connection between gender, income, education and employment of an online customer and online impulse buying behavior.

    дипломная работа, добавлен 07.12.2019

  • The research company's relentless pursuit to implement the innovative marketing elements in production and marketing services to quickly reach the customer and meet needs according to the quality standards, the appropriate cost, and delivery speed.

    статья, добавлен 18.04.2023

  • Creating an effective mechanism for developing an SMM-strategy for a company’s product brand is a key aspect for achieving success in this direction. Analysis of the target audience, definition of goals, selection of platforms, creation of content.

    статья, добавлен 18.12.2023

  • Explanation is how the changing demographics of the North American population impact the demand for hospitality services. The key supply factors those are important to entertainment organizations. Expected future impact of baby boomers on the demand.

    статья, добавлен 09.11.2013

  • Characteristics of the dynamics of the telecommunications industry on the example of all-Russian operators represented by the largest companies from the so-called "Big Three", which occupies more than half of the Russian market and subscriber base.

    статья, добавлен 07.11.2018

  • The role of tastes and preferences of consumers in the process of determining the demand for goods. Changes in the prices of related products, the use of advertising in stimulating the sale of products. Consumers ' expectations concerning future prices.

    статья, добавлен 05.03.2018

  • Researches regarding the purchase behavior and consumer demand for various products across national boundaries. The elaboration of the marketing mix for targeted country. Factors that progressively drive international trade and marketing efforts.

    статья, добавлен 21.10.2019

  • Analysis of survey data managers of logistics companies operating throughout Eastern Europe, the existence of integrated systems of business management. The functionality of such systems and the extent of their implementation in daily practice managers.

    статья, добавлен 28.09.2016

  • The research, highlighting the critical role of marketing innovations in the development of enterprise product policy. The importance of embracing creativity, customer-centricity, and adaptability to remain competitive and achieve long-term success.

    статья, добавлен 12.12.2023

  • History of development and general characteristics of Walmart activities. Financial results of the Walmart company. Porter 5 forces analysis, PEST-analysis of Walmart. Competitive advantages of this trading network. Protection against competitive threats.

    статья, добавлен 24.02.2019

  • Evaluation of strategic potential of Isabelle Camille, the ability of the company to meet the expectations of Russian distributors. Recommendations for the development of a conceptual commercial equipment with the symbols of the trademark of the company.

    доклад, добавлен 15.05.2016

  • The scope of business of the company. The efficiency of the global brand. Competitors of the company and compare them. The defenses of the brand in target markets. SWOT analysis of the company (strengths and weaknesses, opportunities and threats).

    доклад, добавлен 09.05.2015

  • Features of the analysis of existing systems of intra-organizational marketing of educational institutions of higher education in Krasnodar. General characteristics of the dynamics of indicators of private educational institutions of higher education.

    статья, добавлен 23.07.2020

  • Analysis of existing systems of intra-organizational marketing of higher education organizations in Krasnodar. Defining the General features of structural marketing systems for state, municipal and private universities in the Russian Federation.

    статья, добавлен 24.05.2020

Работы в архивах красиво оформлены согласно требованиям ВУЗов и содержат рисунки, диаграммы, формулы и т.д.
PPT, PPTX и PDF-файлы представлены только в архивах.
Рекомендуем скачать работу и оценить ее, кликнув по соответствующей звездочке.