An empirical investigation of ex post transaction costs in franchised distribution channels

Organizational efforts to constrain ex post transaction costs in interorganization a exchange. The model frames opportunism as a determinant of transaction costs and implicates cooperation and formalization as control structures that opportunism.

Подобные документы

  • Is presented applied to reduce the risk of loss of stock, movement within warehouse, quantity, and material values in the isolated integrated logistics system. Application features ABC analysis, ZYZ analysis and the method of determining the boundaries.

    статья, добавлен 03.04.2018

  • The history, characteristics and location of the company. Structure of the company and marketing service. Organization of labor, production technologies of company. Organization of quality control. Segmentation of consumer market. Features and promotion.

    отчет по практике, добавлен 30.04.2020

  • The system of indicators, the reflecting the level of production. Dairy industry as a leader in the food industry, it’s place in consumption. Organizational and methodological aspects of the analysis of the availability of production and cost of milk.

    статья, добавлен 10.10.2018

  • Marketing activities of industrial enterprises as a system for effective adaptation of the company to business transformations. Organizational framework of venture capital activities and the reengineering of business processes in marketing activities.

    статья, добавлен 02.12.2020

  • Analysis of promotional marketing criteria in the formation of project teams and resource management. Using the Yule model and creating a brand business modeling canvas. Ensuring effective communication and coordination between project participants.

    статья, добавлен 03.02.2024

  • Dynamic model of adverse selection to examine the interactions between new and used goods markets. Predictions of the effects of adverse conditions. Comparison these predictions with this model where brands physically depreciate at different rates.

    статья, добавлен 18.01.2014

  • Overview of multisided platform concept: definitions and evolution of approaches. Multisided platforms as a new business model. Advantages and disadvantages of multisided platform approach in the fast-moving consumer goods industry. FMCG industry.

    дипломная работа, добавлен 01.09.2018

  • Consideration of the phenomenon of interaction between interactants included in the advertising discourse system. Analysis of the effect of this phenomenon on the functioning of the main types of models. The essence of the communicative invariant model.

    статья, добавлен 17.11.2020

  • Forms of information services for users of Internet resources with the provision of documented information prepared in accordance with the needs of these users. Content marketing model for effective management of website content in Ukrainian business.

    статья, добавлен 19.11.2022

  • Analysis of the peculiarities of promoting the country's competitiveness in the international market of educational services on the example of Ukraine. Transition from the model of catch-up modernisation to the model of developing comparative advantages.

    статья, добавлен 18.12.2023

  • Clarification of typology of genres of advertising, trends of development and their current state. Establishing the differentiation of advertising genres depending on the channels of advertising, goals, types of audience, directions of development.

    статья, добавлен 23.08.2018

  • Researches regarding the purchase behavior and consumer demand for various products across national boundaries. The elaboration of the marketing mix for targeted country. Factors that progressively drive international trade and marketing efforts.

    статья, добавлен 21.10.2019

  • The developing of a factor model based on significant factors in the macro environment of tourism enterprises. The evaluation and analysis of the factors in the macro environment of tourism enterprises are conducted using the principal components method.

    статья, добавлен 29.11.2016

  • Key processes in the supply chain and outlined the main determinants of the supply chain of products daily demand were identified in the article. Implementation of logistic optimization of the production program, which provide acceleration of the process.

    статья, добавлен 14.09.2016

  • Feature of the food entities of the Republic of Kazakhstan. Characteristic of production of fats for industrial handling. Cultivation of grain crops for own entity. Cooperation with supermarkets and shops. Expansion of a clientele and sales increase.

    презентация, добавлен 16.10.2016

  • Актуальность интернет-маркетинга. Показатели и критерии оценки эффективности инструментов продвижения товаров в глобальной сети. Практическое применение различных видов маркетинговых коммуникаций на примере организации "International Exchange Center".

    курсовая работа, добавлен 28.08.2016

  • Marketing as the organizational business area that interacts most frequently with the public. The constant invasion of advertisements in all means of communications triggers off people acting in the way publishing companies want them to behave.

    эссе, добавлен 08.04.2014

  • Marketing channels and omni-channel marketing analytics. Segmentation of users based on contest status. Development of recommendations for marketing strategy in E-mail channel for real company based on CRM data analysis. Identification of the problem.

    дипломная работа, добавлен 23.09.2018

  • The study of advertising as a kind of social activity of man in the worldview-value, moral-ethical and pragmatic aspects. Characteristics of modern ways of influencing public opinion, methods of forming national identity, consciousness of the person.

    статья, добавлен 08.12.2020

  • Analysis of forum materials and marketing research, survey database analysis. Theoretical framework, empirical evidence. Marketing reports, theoretical thematic analysis of qualitative data themes and sub-themes. Hard studying and working periods.

    дипломная работа, добавлен 15.09.2020

  • Hidden marketing as a special kind of online advertising in which the message is spread through the exchange of views on the product between users. Promoting products and services in the international market. Features of a search engine targeting.

    дипломная работа, добавлен 17.10.2016

  • The role of online advertising information in shaping the readiness to purchase over the Internet. An empirical study of the influence of the level of primary knowledge on making decisions about online purchases in various product categories of the store.

    дипломная работа, добавлен 18.07.2020

  • Marketing is managing profitable customer relationships. The functions of marketing are: Researching, Buying, Product development and management, Production, Promotion, Standardization and grading, Pricing and Distribution, Risk bearing and Financing.

    реферат, добавлен 20.10.2013

  • A complex of hotel product promotion is reviewed. The distribution of responsive group of consumers in the relationship marketing is characterized. Stages, models of behavioral responses of buyers In Ukraine and the formation of communication goals.

    презентация, добавлен 24.02.2016

  • General concept of organic food: basic ideas and explanations. Legislative base for organic production. Understanding and estimating trust in organic food. Trust in organic food among Russian and German consumers: comparative analysis of empirical data.

    дипломная работа, добавлен 30.10.2017

Работы в архивах красиво оформлены согласно требованиям ВУЗов и содержат рисунки, диаграммы, формулы и т.д.
PPT, PPTX и PDF-файлы представлены только в архивах.
Рекомендуем скачать работу и оценить ее, кликнув по соответствующей звездочке.