Optimal advertising policy for the diffusion model of innovations

Build a model of diffusion of innovation, taking into account all promotional activities throughout the lifetime of an innovative product on the market. The analysis of the different advertising strategies of the intensity of advertising costs in time.

Подобные документы

  • In monetary policy the choice is shifting from money supply to interest rate and nominal GDP targets. The perspective is that by maintaining the aggregate demand, recessions could be avoided. The revived of Keynes's model of GDP through Krugman's stance.

    статья, добавлен 28.09.2016

  • Identification and analysis of market opportunities for multiple use "enterprise value/estimated brand value" in the field of applied econometrics. Change of brand wear sign for separate time periods. Changes in pricing factors with high dynamics.

    статья, добавлен 23.02.2021

  • Considers the development of attractive strategies featuring cryptocurrency assets, considering their costs and potential risks. The object of analysis is cryptocurrency as an investment instrument. Therefore, cryptocurrencies should not be correlated.

    статья, добавлен 15.06.2021

  • The main methods of valuation of the company. Consideration of various indicators used in the valuation process, for example, income from ordinary activities, proceeds from the sale of products and services. Consideration of the Gordon`s model.

    статья, добавлен 12.02.2019

  • Familiarity with basic features of the implementation of the assessment of transaction costs of the enterprise. Characterization methods for the assessment of transaction costs of the enterprise in a cut of operational and investment activities.

    статья, добавлен 27.09.2016

  • Analysis of the main drivers of price of palladium description of the market. Heterogeneous investors and open interest. A more flexible fundamental model. Economic significance of non-hedger investment in commodity markets. Commodity market interest.

    курсовая работа, добавлен 13.02.2016

  • The comparative studies of regional clusters, their development patterns and cooperation between businesses and the academic environment, as well as the cluster ideas promotion strategies allowed identifying optimal models of innovative development.

    статья, добавлен 28.09.2016

  • Familiarization with the model a unique symmetric equilibrium, distribution and supply pricing from marginal costs to monopoly in the education value of the goods. The specifics of the distribution of costs in the implementation of consumer search.

    статья, добавлен 18.01.2014

  • Analysis of the dynamics of investments of enterprises in equipment and facilities related to ecological complex technologies. The essence of the distribution of capital investments and current costs of enterprises among ecologically important direction.

    статья, добавлен 26.12.2023

  • Analysis of the current state of business innovation infrastructure in the Odessa region. Revealing problems in the functioning of the existing regional innovation and investment. The efficiency of creating infrastructure in institutions of education.

    статья, добавлен 15.05.2018

  • Innovation is a factor in ensuring long-term competitive advantages. Constant monitoring of problems in the innovation sphere, their timely identification and resolution, improvement and development of new methods of managing innovation processes.

    статья, добавлен 15.04.2024

  • The main factors affecting the final product. Evaluation of the correspondence between the density of condensation and the quality of the products. Factors affecting the stable operation of the thickener, and the creation of its statistical model.

    статья, добавлен 26.06.2018

  • Organization of innovative and research activities. The priority in the strategy of innovative development . Combination of elements of innovative process for restoration of the connection between science and production on a commercialized level.

    статья, добавлен 28.09.2016

  • The concept of cost of capital. Composition and structure, model of cost. Cost of treasury shares. The problems of capital in the economy. Socially necessary labor costs and real costs of production. Contents of value and the limits of value relations.

    курсовая работа, добавлен 25.04.2012

  • Innovative way of development as a decisive component of the economic growth. Study of the history of the emergence of the concept of "innovation". Necessary and sufficient conditions under which the development of innovation activity is possible.

    статья, добавлен 01.12.2017

  • Analysis of the features of capital inflows to european countries. Method for determining the overall shape of a fixed-effect model. Characteristics of the main causes of a significant increase in gross domestic product in Central and Eastern Europe.

    статья, добавлен 27.09.2016

  • The relationship between innovation and enterprises competitiveness, analyzing the key trends in innovative activity in Ukraine in the sector of SMB. The directions in stimulating innovative activity of small and medium-sized businesses are determined.

    статья, добавлен 28.09.2016

  • Analysis of labour law and its impact on the labor market flexibility. The value of legislative acts adopted by the EU for European countries. The nature of geographical and occupational mobility of labour. Description of the activities of the Union.

    презентация, добавлен 03.04.2014

  • Blockchain and Distributed Ledger Technology. ICO market overview and regulation. Application of event study in cryptoeconomics. Event window and market model. The amount of received funds. Access of American investors, review of the hypotheses.

    диссертация, добавлен 12.08.2018

  • Use of taxonomic classification when assessing the Polish market of agricultural property described using factors of development. Bold investment areas and areas with significant deviations from the model that need more attention from local governments.

    статья, добавлен 26.09.2016

  • The essence and principal importance of eco-innovations for Ukraine in 2023. Study of the urgent need to green the production facilities of enterprises. The main characteristic of the level of availability of eco-innovations in foreign countries.

    статья, добавлен 26.12.2023

  • Acquaintance with the rules of construction of the curve of wages. Comparison to a leading competitor. Disinflations and productivity slowdowns. Stabilization policy in the face of productivity change. Stabilization policy and productivity change.

    статья, добавлен 28.06.2013

  • Largest market capitalized firms in the USA in 2008-2018. Key dimensions of the platform economy. Key research themes in the domain of platform work: Terminology Debate, Forms of Labour Market, Form of Platform Work. Ratio of platform workers in Europe.

    статья, добавлен 04.03.2021

  • Consideration the design of capital market, stock market exchange and alternative investment market, fundamental theories of paying dividend, factors which influence dividend policy of the companies and problems faced by start-up firms seeking capital.

    реферат, добавлен 30.06.2014

  • The detailed analysis of family gap in Russia. The Heckman selection model and the fixed effects model. Negative correlation of presence of children and mother’s earnings in Russia. Providing mothers with family services and other job amenities.

    диссертация, добавлен 11.07.2016

Работы в архивах красиво оформлены согласно требованиям ВУЗов и содержат рисунки, диаграммы, формулы и т.д.
PPT, PPTX и PDF-файлы представлены только в архивах.
Рекомендуем скачать работу и оценить ее, кликнув по соответствующей звездочке.