Textuality standards of goods labels and packaging
Research of signs of textuality in trade names. The structure of the nominative space, consisting of four nominative components: brand, individual, generic and functional-descriptive. Nominative components that form the texts of labels and packaging.
Подобные документы
Means of verbalization of the concept of "morality" in the Azerbaijani language, association with behavior. The semantic structure of this word as the main nominative. The word sxlaq in the Azerbaijani language as decency, a lexical paradigm concept.
статья, добавлен 19.10.2022Transformation of modified constructions due to adjectives, nouns with prepositions or adverbs. Analysis of the formation of extended structures by several direct ones, which provide a nominative representation of different models of the state of love.
статья, добавлен 23.11.2021Units of individual text levels - form, content, phrases and sentences. The process of creating harmony and rhythm between content and form. Artistic text as a perfect composition. The need for specific research on the language of literary texts.
статья, добавлен 19.07.2020The syntax of constructions of specification with proper names in a typological perspective. The morphosyntactic means that languages use to express specification. The distribution of case marking and the order of components in appositive phrases.
дипломная работа, добавлен 18.07.2020The study of the lexical and functional semantics of the adjective "CLEVER", which is part of the semantic field of adjectives with the general component "intellectual function". Dynamics of components in the lexical meaning of the adjective structure.
статья, добавлен 16.07.2018Interpretation of the term "terrorism". Verbalization of information terrorism as a subspecies of cyber terrorism. Comparative analysis of the content of the nominative layers of the concepts TERRORISM/ TERRORISM in the Ukrainian and English languages.
статья, добавлен 13.04.2023The metaphors are a strong persuasive device. Analysis of some examples of metaphors in brand and product names, as well as in advertisements. The presents a overview of psycholinguistic literature on the effect exerted by metaphors on language users.
статья, добавлен 19.12.2021Definition of the sentence, its classification. Word-sentence and word-lexeme. Category of modality and predication. Nominative and predicative function, nominalization. Actual division of the sentence, its types. Constructions which identify the theme.
презентация, добавлен 25.05.2016Research of lexical-semantic markers of untruth in the modern media space. Categories and thematic focus of fake news. Linguistic analysis of texts: language signs of deception; use of metaphors, stylistically marked vocabulary; ironic or sarcastic tone.
статья, добавлен 25.10.2022Draw out the peculiarities of semantic space as a component of perfume and cosmetic names. The system of seams as content words established in the perfume and cosmetic names provides the process of focusing and transforms these names into focusers.
статья, добавлен 16.04.2023Analysis of the influence of the reader's age factor on the understanding of a stylistically heterogeneous text. Determination of oculomotor reactions and the indicator of recognition of the reference of nominative groups and the effects of salience.
статья, добавлен 08.04.2022Features of terminology, semantics and structure of English-language legal discourse. Reasons for using complex, voluminous and information-heavy proposals in legislation. Classification of texts according to the number of components they contain.
статья, добавлен 15.04.2024Actualization in the light of modern scientific paradigms of one of the methods of systemic linguistics - the method of determinant analysis of language systems. Ideas about the morphological type of language, nominative and communicative perspectives.
статья, добавлен 07.04.2022Analysis of the communicative features of English official words, devoid of nominative power, but possessing implicit semantics. Their implicit semantics, its nature and identification by comparing explicit and implicit pieces of information in discourse.
статья, добавлен 22.02.2021The means of nomination of admiration in the modern English. Identification of the nominative aspect of admiration through the use of specific lexical units, such as "amazing", "fantastic", "incredible", which give an evaluative color to the statement.
статья, добавлен 04.12.2023Methods of translation of cultural components of English-language film text into Ukrainian. Analysis of communicative and pragmatic factors and the need for adaptive strategies. The difference between the concepts of "domestication" and "phorenization".
статья, добавлен 14.11.2021Analysis of the combination of nonverbal components of communication with each other in modern English discourse, including the features of their interaction with verbal components. Structural, semantic and pragmatic features of nonverbal components.
статья, добавлен 30.05.2022The comparative analysis the transfer of natural names and names borrowed from ancient culture and mythology, and semantic or spoken names by transcription, transliteration, approximate or descriptive translation in Ukrainian and Russian language.
статья, добавлен 11.01.2023A comprehensive consideration of the peculiarities of the spacing of the elements of noun-morphological forms. Reproduction of various types of separation of independent and analytical components of noun-morphological forms of gender, number and case.
статья, добавлен 20.11.2022Investigation of the potential adaptation of authentic texts as a means of teaching English. The analysis of textbooks that are intended for educational purposes, but are considered artificial, because they can not provide linguistic components.
статья, добавлен 01.04.2019Peculiarities of perception of English nominative phrases, their morphological characteristics and syntactic functions. The specifics of the use of nominal phrases of the English language. Mistakes in analysis of English-language nominal constructions.
статья, добавлен 07.11.2022Consideration of architectonics of the concept "marketing" as a subordinate one to the concept "market" which, alongside with other concepts, organizes the conceptual sphere of the basic concept "trade". Sense and schematic components of concept.
статья, добавлен 01.02.2018Evaluation of the functional-semantic approach to determining the specificity of the sentence, its nuclear and nuclear components at the cross-category section. The functions of syntaxes, the syntactic properties of grammatical classes of words.
статья, добавлен 12.09.2022Traditions that tell about the myths of the origin of peoples. Thematic contours of Indo-European texts containing ethnogonic myths. Prototext that gave impetus to the genesis of ethnonyms, the names of totems, the names of their own tribal leaders.
статья, добавлен 14.04.2022Why did I choose the theme "lawyer in sphere of trade". About what I want to talk in my academic research. Steps that I will undertake in order to become a lawyer. Trade lawyer his activities, where he can work Important qualities for trade lawyer.
реферат, добавлен 17.12.2009