Mass media in Great Britain

The types of communications media: television, radio, newspapers, magazines and internet-based web-sites. The advantages of newspapers over the other major news media television, radio, and newsmagazines. The global information system and newspapers.

Подобные документы

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  • The Advertising Broker. The New Face of Advertising. The Marketplace and What Happens in it. Trade Marks, Labels, and Logotypes. The Different Kinds of Advertising: corporate, professional, industrial. Marketing Services: copy, art, media, radio-TV.

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  • Theoretical aspects of customer engagement in the global airline industry through social media. Comparison of Turkish Airlines and other global airline companies on social media. Analysis of posting actions and the content theme of Turkish Airlines.

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  • Features of cross-platform content promotion in the media project "New Voice". Methods and strategies that help the project achieve success in media production. Principles of successful implementation of news production in the media hybrid environment.

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  • Theoretical basics and delivery methods of online advertising. Use of the Internet to target network subscribers. Placing ads on mobile devices. Send of messages using texts, animation and video clips. Benefits of Email marketing. Designing media tactics.

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  • ??????????? ???????????? ???? ????????????? ??????? – Ambient media (????????????? ?????????? ????? ?????????), ????????? ?? ????? ????????? ???????, ?????, ???????, ???????????. ???????? ???? ? ?????? ????????????? Ambient media, ?? ????????????.

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  • Examining the tools and techniques that media organizations use at the present stage to conduct marketing research of the target audience - to find out their needs, interests, expectations and assessments regarding the media products they consume.

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  • ??????????? ?????????? ????????????? ?????????? ?-???????? ?? ??: Paid Media, Earned media, Shared Media, Owned Media. ??????? ??????? ???-5 ????????-????????? ????? ?? ???????. ???????????? ? ????? ????? ?????????? ?????, ?? Facebook ?? Instagram.

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  • Consider an image as a specific synthetic image created in the media of an image object. The role of media professionals in the image of the political leader and the state. Some aspects of professional activity and methods of work of image-makers.

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  • The main purpose, presented in this article is to investigate and identify the problematic aspects, key features and factors of effective media planning, a conceptual scheme for creating a digital media plan as an important component of digital marketing.

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  • ??????? ??????? ?????????? ???????, ????????? ? ????????????? ????????????? ??????????, ? ????? ????????? ??????? ????????? – ambient-media. ??????????? ???????????? ?? ???????????? ambient-media. ?????? ?????????. ??????? ?????????? ??????? ? ??????.

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  • ?????? ????????????? ???? ??????? ??? ????????????? ??????????. ??????????? ???????? ???????, ??????? ???????? ???????? ???????? ?????????????? ??????????. ???????? ????????? ???????? ? ?????? Ambient media ? ?? ?????????????? ? ??????? ??????????.

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  • Analysis of multimodal advertisements which play a very important role in the modern social, business, and mass-media communication. The structure and semantics of the advertisements of mineral water in the Ukrainian mass-media and business discourse.

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  • Social media ??? ???????? ?????? ?????????, ????????, ?????? ? ?????????, ??????????? ???????????????? ??????????. ???????? ???????????? ?????? ??????? ????-???????????? ???????? Fortune 500 ?? ???????? ????????? social media ???????????? ??????????.

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  • The brand advertising in the mass media. The beliefs of consumers modern way of interactive mass media. Benefits of using trademarks of celebrity brand brands. Celebrity-product endorsement equity. Managerial perspective on celebrity endorsement.

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  • Organization of the state image in the media. Formation of a complex of image actions, tactics, techniques, technologies aimed at creating a successful image. Finding of the image potential of specific language formulas that have a suggestive property.

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  • Media coverage of traumatic events according to the "do no harm" principle. The high prevalence and profound consequences of trauma, including post-traumatic stress disorder, both among the civilian population and among journalists in conflict zones.

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  • Analysis of components of the library's communication and image policy and the determination of methods for optimizing the activities of libraries in social media. Effectiveness of new Internet technologies introduction in work of library institutions.

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  • Peculiarities of the application of social and communication technologies in the organization of an advertising campaign and the formation of information and media culture on the example of the Private University. Traditional and innovative approaches.

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  • ??????? ??????????? ????? ???????????? ??? ????? ???????? - ??????? ???????????? ?????????? TikTok, ?????????????, ?????????? ????????? ????????? ByteDance ? 2016 ?. ????????????? ??????????????? ??????? ? ?????????????? ? ???????????? ???????.

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  • ?????? ?????? ?????????????? ???????? ? ?????? ? ?????????????? ?????????? Media relations. ??????????? ???????? ???????? ? ?????????????? ???????????? ??????????????? ????????. ????????????????????? ???????? ????? ? ?????????-???????? ?????????.

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  • The strategy which will enable the company to get new customers as a result of smart and efficient online marketing. Implementing Search Engine Optimization to attract new prospects. Using social media channel as a main way to contact with end-users.

    ????????? ??????, добавлен 01.08.2017

  • ??????????? ???????? ????? ??????? ? ???????????? ?? ???????. ?????????? ????????? ? ??????????? ???????????? ?????: Havas ? Publicis. ?????? ???????????? ?????????? ????????? ??? "Valery Media". ????????? ?????? ? ???????? ? ?????????? ???????.

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  • ????????????? Social Media Optimization ? ???????? ??????????? ??????????? ????? ??? ??????????? ??? ??????????? ? ?????????? ????????. ??????????? ????????????? ????????????? ??????????? ? ?????????? ????? ??? ?????? ??????????? Social Media Marketing.

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  • ???????? ???????? ??????? ? ??? ?? ????? ?????????? ???????? (? ?????????, ???????????? ??????? ? ????????????? ?????????? ????????-??????? ? Ambient media). ????????????? ?????? ????????? ??? ? ??????? ???????. ???????? ??????? ????????? ?? ????????.

    ???????? ??????, добавлен 28.10.2014

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