Logistics as a strategy of increasing competitiveness in international markets
The revealing factors of increasing the efficiency of enterprise’s logistic activity in a dynamic market environment, which can create competitive advantages related to logistics processes, due to changes in the priorities of value chain formation.
Подобные документы
The methodological basis of the research is the concept of management of human capital and the leading statements of the resource concept which takes into account the development of highly effective structural subsystems based on the use of competencies.
статья, добавлен 03.07.2023Researching the key generating markets for destination "Bulgaria" to outline the characteristics of demand for tourism products. The results of the international research in 2013. Result of world-wide and European surveys of the main generating markets.
статья, добавлен 25.08.2016Researching the key generating markets for destination "Bulgaria" to outline the characteristics of demand for tourism products. The results of the international research in 2013. Result of world-wide and European surveys of the main generating markets.
статья, добавлен 19.12.2016The purpose of marketing communication strategy. Components and the content in the strategic planning hierarchy. Determination of the main stages in the development of marketing strategy. Development of a universal algorithm of formation of the MCS.
статья, добавлен 14.08.2016The advancement functions in marketing. Necessity of marketing for medicine. The analysis of activity of the enterprise. Marketing politicians of the diagnostic centre. SWOT-analyze of the medical centre. Methods of optimization in advertising activity.
дипломная работа, добавлен 10.04.2011Definition of the corporate social responsibility concept. Characteristic of the main tools of the corporate social responsibility, and exploration of the possibility of their use in the formation of international marketing strategy of enterprises.
статья, добавлен 28.09.2016Disclosure of the essence of the marketing strategy as the most important feature of a modern organization that allows you to use the marketing service to attract and meet target markets. Development of a marketing strategy for "EGO Translating Company".
дипломная работа, добавлен 15.09.2020The main problems formation marketing concept of the management strategic planning enterprise activity. Methodical approach to setting up a marketing information system basis of effective model building marketing information system of the enterprise.
статья, добавлен 16.11.2020Dynamic model of adverse selection to examine the interactions between new and used goods markets. Predictions of the effects of adverse conditions. Comparison these predictions with this model where brands physically depreciate at different rates.
статья, добавлен 18.01.2014The formulation of methodological guidelines foundations for the study and further creation of transport-logistic clusters. Cluster economic development models have become the objects for their analysis by some Ukrainian and Russian scientists.
статья, добавлен 29.07.2021Basic Types of Pricing Policing Policies. Promotional pricing strategy. International pricing strategy. Pricing strategy of Coca Cola. Prices of different bottles. The market penetration pricing policy. Coca Cola Company makes two types of selling.
презентация, добавлен 08.04.2014History of development and general characteristics of Walmart activities. Financial results of the Walmart company. Porter 5 forces analysis, PEST-analysis of Walmart. Competitive advantages of this trading network. Protection against competitive threats.
статья, добавлен 24.02.2019- 63. The influence of logistic management on economic activities in the realm of public administration
Ensuring the efficient flow of goods, services, and information. Current logistic management practices in public administration, analysis of their strengths and weaknesses, explore their influence on cost efficiency, service quality, economic outcomes.
статья, добавлен 04.12.2023 Assessment of the process of maintaining the image of an innovative enterprise as a factor of its competitiveness in the face of new challenges and threats. Analysis of the authors ' approaches to evaluating the process of forming and maintaining.
статья, добавлен 13.10.2022The article outlines methodological aspects of the role of digital marketing in the process based on the analysis and systematization of theoretical and practical approaches to a comprehensive assessment of the business marketing activity efficiency.
статья, добавлен 04.12.2023The factors of development of the market of intermediary services are investigated. Its main levels of functioning as a marketing system are defined. Analysis scheme of factor influence upon the development of intermediary services market is given.
статья, добавлен 28.09.2016- 67. Pepsi white
Consulting services in the field of marketing researches. History of PepsiCo, international activity of company. A launch of a brand to the Russian market. Main principles of work of the company, the key of success. The domestic market of soft drinks.
презентация, добавлен 14.05.2014 - 68. Exploring green marketing factors influencing consumers' purchase intentions toward green buildings
An analysis of the threat of an environmental crisis and an assessment of the current imbalance in the environment. Increase environmental awareness and develop a strategy of "green marketing". Perception by consumers of its factors in the estate sector.
статья, добавлен 27.09.2016 The developing conceptual foundations and procedures for generating and implementing strategies for managing the sales activities of processing enterprises. The study substantiates a model for the formation of the strategy of a processing enterprise.
статья, добавлен 19.03.2024Supplier of composite profiles. The Swiss window market. Creative sensory marketing. Main activities of the company today. Fiberline aims to create amongst private customers, mainly focusing on the German and Swiss market. The German window market.
реферат, добавлен 15.11.2013The role of marketing research in the field of tourism. Development of an adequate marketing strategy for a tourism enterprise in the context of COVID-19. Market transformation in a pandemic. Carrying out marketing research when reformatting the market.
статья, добавлен 16.11.2022Specificity of retail market formation in an arbitrary agglomeration in terms of optimal sizes and location retailers would choose. Social welfare analysis of a centralized planning of the retail market. The model of duopoly in the retail market.
дипломная работа, добавлен 28.11.2019This article deals with innovative marketing technologies. The purpose of the article is to study the marketing influence factors on the management system of a company, the vectors which lead to the design of an enterprise’s administrative structure.
статья, добавлен 19.07.2020- 74. Rating tendencies of the innovative development prognostication system at the industrial enterprise
The practical realization of the innovative development prognostication process at the enterprise is confined mostly to the current market condition and economic viability analysis. Analysis quantify trends techniques to reduce the level of subjectivity.
статья, добавлен 27.06.2016 Nowadays, market relations are increasingly becoming the main factors in regulating the fish products production, affecting the price level and dynamics and other activity indicators. Modern parameters of developing the domestic fishing industry.
статья, добавлен 12.05.2024