Corporate identity

The history of corporate identity. The elements of corporate identity. The examples of a strong corporate identity and new trends. Corporate identity today and in the future. Past of corporate identity. The origin of logos and corporate identity.

Подобные документы

  • Public service advertising, types of advertising. Media and advertising approaches, influencing and conditioning. Dependency of the media and corporate censorship. Popular culture: definitions, institutional propagation, folklore, advertising and art.

    курсовая работа, добавлен 03.03.2010

  • Общая организационно-правовая характеристика агентства "Family Future", направления его деятельности и история развития. Исследования использования фирменного стиля и знака предприятия, разработка мероприятий по совершенствованию данного процесса.

    отчет по практике, добавлен 02.06.2014

  • The history of the company. Entering the market of pastas and the present position of the company. The problem of the company. The marketing research. The history of the market of pastas of Saint Petersburg and its present state.

    курсовая работа, добавлен 03.11.2003

  • Понятие и сущность бренда, его функции и идентичность. Использование брендирования в коммуникативной стратегии предприятия. Организационная характеристика арт-пространства "Elements". Технология создания, продвижения и оценка эффективности бренда фирмы.

    курсовая работа, добавлен 16.04.2017

  • Executive summary. Progect objectives. Keys to success. Progect opportunity. The analysis. Market segmentation. Competitors and competitive advantages. Target market segment strategy. Market trends and growth. The proposition. The business model.

    бизнес-план, добавлен 20.09.2008

  • Overview of literature on standardization and adaptation of advertising: their main task, advantages and disadvantages. Trends in consumer behavior in Russia. Distribution media advertising budgets in the country, the laws and rules regarding promotion.

    курсовая работа, добавлен 05.09.2011

  • Business plans are an important test of clarity of thinking and clarity of the business. Reasons for writing a business plan. Market trends and the market niche for product. Business concept, market analysis. Company organization, financial plan.

    реферат, добавлен 15.09.2012

  • The main objectives promotion as the process. Overview and the Unique Aspects of Financial Services Industry. Financial Services, Customer Trust and Loyalty, Relationship Building. Aims of the DRIP elements as a "communication flow" model of promotion.

    курсовая работа, добавлен 25.04.2015

  • Philip Morris International - the leading international tobacco company: history, brands, productivity. The organizational structure of the company. Development of innovative products. Contents of charitable programs. Quality control, testing on animals.

    статья, добавлен 22.02.2015

  • History of Nokia, its role in the telecommunications market and impact on the international business. Exit closed companies to market. Foreign direct investment and business strategy. Mergers, acquisitions and co complex. Foreign Exchange impact on Nokia.

    контрольная работа, добавлен 11.12.2010

Работы в архивах красиво оформлены согласно требованиям ВУЗов и содержат рисунки, диаграммы, формулы и т.д.
PPT, PPTX и PDF-файлы представлены только в архивах.
Рекомендуем скачать работу и оценить ее, кликнув по соответствующей звездочке.