Presentation on the topic of "Nestle"
Specialization of "Nestle" in the production of pet food, pharmaceuticals and cosmetics. History of company and output on the world market. Start of production of Nescafe. Produsing by "Nestle" in Ukraine produces a wide range of food products.
Подобные документы
Brand is the name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers. Nestle's corporate business principles. History of Ford Motor Company. Products of McDonald's Corporation.
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дипломная работа, добавлен 23.06.2012Общие сведения о компании "Nestle", история создания, принципы деятельности. Направления развития в Евразии, расширение филиалов в России. Награды за высокое качество продукции. Особенности организации управления в компании с позиции трех подходов.
курсовая работа, добавлен 10.05.2016Research of a set of organizational and economic measures carried out by enterprises producing organic food eggs for the effective promotion of their products on the market of Ukraine and abroad. Organic eggs as a separate segment of the food market.
статья, добавлен 05.10.2020История возникновения и распространения компании Nestle на рынке Украины. Основание и развитие данного предприятия, его выход на мировой рынок, предпосылки роста производства и расширения ассортимента. Характеристика внешней макросреды фирмы, конкуренты.
контрольная работа, добавлен 10.11.2014Маркетинговая деятельность компании "Nestle"; анализ внешней среды: поставщики, конкуренты, потребители, политико-экономические факторы; товарная, ценовая и сбытовая политика. Этапы жизненного цикла кофе "Nescafe Classic", стратегия продвижения на рынке
курсовая работа, добавлен 04.12.2012General concept of organic food: basic ideas and explanations. Legislative base for organic production. Understanding and estimating trust in organic food. Trust in organic food among Russian and German consumers: comparative analysis of empirical data.
дипломная работа, добавлен 30.10.2017Елементи комплексу маркетингу компанії "Nestle": продукт, ціна, місце на ринку, просування продукції. Аналіз факторів маркетингового середовища підприємства. Просування нових продуктів компанії за рахунок використання методів парасолькового бренду.
контрольная работа, добавлен 07.11.2019The history of exchange trading. Analyses peculiarities that undergo general economic and historical conditions. Incorporating the Ukraine into the international system. Purchase and sale of sugar and cereals. Reflecting specialization of products.
статья, добавлен 14.08.2016The system of indicators, the reflecting the level of production. Dairy industry as a leader in the food industry, it’s place in consumption. Organizational and methodological aspects of the analysis of the availability of production and cost of milk.
статья, добавлен 10.10.2018История создания и деятельность компании "Nestle", современное состояние организации, ее основные направления деятельности. Маркетинговый анализ фирменного дизайна продукции этой марки. Слоган и выбор логотипа как проявление философии и стиля Нестле.
контрольная работа, добавлен 22.03.2013Analysis of the main components of the market of ornamental crops in Ukraine. Increasing exports and expanding the range of products of the country's agro-industrial complex. Development of a marketing model for an agricultural production strategy.
статья, добавлен 29.06.2022Cold chains essences. Preconceptions of the cold chain market development in Ukraine and worldwide. The characteristics of the cold supply chains. The current state and development perspectives of the cold chain logistics on the food market in Ukraine.
статья, добавлен 14.02.2022The history, characteristics and location of the company. Structure of the company and marketing service. Organization of labor, production technologies of company. Organization of quality control. Segmentation of consumer market. Features and promotion.
отчет по практике, добавлен 30.04.2020Review of selected marketing communication tools actually used in practice by producers and sellers of organic food products in the Slovak market. Identification, analysis of current level of consumer awareness regarding the issue under consideration.
статья, добавлен 31.01.2018Functions of the GS1 global traceability standard. Development of a traceability system for a market operator for the production of flour confectionery products using carob powder. Requirements for affixing the Global Trade Item Number to products.
статья, добавлен 11.09.2022Directions for the implementation of the "blue ocean" strategy, taking into account the specifics of enterprises and sectors of the food industry and market conditions. Evaluation of success factors and problems. Actions to create a new market space.
статья, добавлен 06.06.2022- 18. Methodological Approach to Forming Criteria for Selecting Food Products for Territorial Branding
Analysis of trends in local consumer behavior in the new market conditions. Implementation of the Territory Branding Concept in Russia. Determination of criteria for the selection of food products for territorial branding in the Krasnoyarsk Territory.
статья, добавлен 17.04.2022 Market research of the cosmetics and skin care industries. Consumers of cosmetic products and their preferences. Review and analysis of consumer survey results, development of recommendations for Asian brands operating in the market or entering it.
дипломная работа, добавлен 17.07.2020The problem of supplying foodstuffs to the Arctic settlements. Food distribution strategies. Alternative ways to purchase and preserve food. Analysis of the circulation of food resources in the Iultinsky district of the Chukotka Autonomous Okrug.
статья, добавлен 07.04.2022McDonald's - the world's largest fast-food chain, known for its burgers and fries. Brand McDonald's mission is "to be our customers' favorite place and way to eat". Promotions: Ronald McDonald House Charities, World Children's Day, Mother knows best.
презентация, добавлен 11.06.2015McDonald's as the world's largest chain of hamburger fast food restaurants. Television, customer mailing, point of scale display, direct mail - the main methods of promotion, which using this global company. Analysis of the market strategy in Russia.
контрольная работа, добавлен 22.05.2018- 23. Eurasian Foods
Feature of the food entities of the Republic of Kazakhstan. Characteristic of production of fats for industrial handling. Cultivation of grain crops for own entity. Cooperation with supermarkets and shops. Expansion of a clientele and sales increase.
презентация, добавлен 16.10.2016 - 24. The "Zdorovyu"
The restaurant "Zdorovyu" in the centre of Ivano-Frankivsk is a vegetarian restaurant with wide variety of healthy food. Quality of food. Characteristic of some dishes. Service. Atmosphere of the restaurant. Modern and pleasant decor. Reasonable prices.
топик, добавлен 01.06.2018 The article examined medicinal products containing inulin, which are registered on the pharmaceutical market of Ukraine. A comparative analysis of medicinal products by characteristics was carried out: country of manufacture, dosage form, composition.
статья, добавлен 23.09.2024