Pragmatic role of creative ad-hoc units in social media content making
Elucidates the role of lexical creativity in creating content for social networks. Hence, the article highlights the tactics of self-branding being the key communicative strategy behind each creative ad-hoc coinage on Pinterest, Instagram and Twitter.
Подобные документы
Concepts of tactics and stratagems, their role in American judicial discourse in the context of communicative influence. Their verbal expression in different types of court discourse. Review of tactics and stratagems in different types of court discourse.
статья, добавлен 15.09.2024The question of social conditionality of language changes. Language as a symbol of solidarity, a product of society. Markers of the speaker's belonging to a particular social environment. Comprehensive study of factors influencing the lexical system.
статья, добавлен 24.11.2021The impact of globalization on the Serbian media language. The weakening of national identity in order to adapt to world trends. The decline in the print media circulation and the growing popularity of cheap entertainment content offered by television.
статья, добавлен 16.08.2021Implementation of the neological potential of lexemes included in the COVID-19 concept sphere. Lexico-semantic ways of forming neologisms. The functioning of lexemes in Spanish and French journalistic discourse, social networks, telephone applications.
статья, добавлен 18.06.2023The aim is to functioning and translation of English occasionalisms into Ukrainian and vice versa in the media texts, namely a social media site Instagram. Analysis of the fundamental aspects of the translation of occasionalisms and their functions.
статья, добавлен 26.07.2023Search for lexical and grammatical equivalents in two languages. Translation as a communicative process taking place in a social context. Negotiations on the meaning between producers and recipients of the text. Analysis of how to use sentences.
статья, добавлен 23.09.2018Perfection of lexical and grammatical skills, the development of speech skills. Exercises that develop skills like reading. Thematic units with problematic character assignments, exercises, developing creative abilities of students, discussion threads.
учебное пособие, добавлен 06.12.2014Use of texts as a means of providing grammatical, lexical and content knowledge. Generalization, evaluation and interpretation of the content in writing. Use newspaper articles to develop critical thinking. Method of group activities in the classroom.
статья, добавлен 28.12.2017The methodology of teaching English. Methods of improving students' lexical and grammatical skills. The role of songs in learning English. The process of memorizing new lexical and grammatical constructions. Development of communicative competence.
статья, добавлен 29.01.2022Discursive strategies and tactics of the President of Ukraine V. Zelenskyi. Definition of promotion strategy and theater strategy. Creating a positive mental space around yourself and your political power. Use of ethnonym vocatives and the pronoun "we".
статья, добавлен 09.08.2022Linguistic analysis of sports discourse as the language of sports subjects who, depending on the role reality, verbalize their communicative intentions in different ways. The place of sports in social life, in the communicative and informational space.
статья, добавлен 24.09.2023Content and language integrated learning. The lesson planning process which is of vital importance for the successful development of the class. Methodological implications in terms of planning, teaching strategies and particularly on the teacher’s role.
статья, добавлен 23.12.2021The means of nomination of admiration in the modern English. Identification of the nominative aspect of admiration through the use of specific lexical units, such as "amazing", "fantastic", "incredible", which give an evaluative color to the statement.
статья, добавлен 04.12.2023The article focuses on the study of communicative strategies and tactics in English talks of TED conferences where speakers use speech technologies aimed at changing the information picture of the world. TED talks are included in the rhetorical discourse.
статья, добавлен 23.03.2020The role of the media in optimizing the interaction of the target audience in the process of forming a political and socially active civil society. Specificity of organization and technical support of the communicative process of mass communication.
статья, добавлен 31.01.2018The use of strategy to perform the basic functions of political discourse - incentives and manipulations, their pragmatic potential. Strategy and tactics used in D. Trump's speeches: self-return, criticism of the enemy's activity, strategy of agitation.
статья, добавлен 07.10.2018Generalization, differentiation of meaning, concretization, lexical substitution, compensation, semantic development - the ways to convey the pragmatic potential of the original in translation. Specification - a useful tool for pragmatic adaptation.
статья, добавлен 21.12.2021The analysis of idioms in various communicative situations - the object of investigation in science, which is represented in the form of system dictionaries. Medialinguistics - the scientific sphere that involves approaches to social communication.
статья, добавлен 05.10.2021The article is devoted to the problem of development of lexical competence school students. The concept of lexical competence features and processes in the study of foreign vocabulary are studied. Information and communication technologies and their role.
статья, добавлен 16.05.2022The study of lexical reduplication in the English language as an component of linguistic picture of the world. Their semantic load and functional characteristics. Semantic content of the revisions influencing the translation of data of linguistic units.
статья, добавлен 20.07.2020Communicative tolerance as a psychological phenomenon and means of communication. The connection of communicative tolerant speech with mental states of the individual, behavior and social factors: culture, ethics, education, national characteristics.
статья, добавлен 24.02.2024The article aims at analysing the lexical semantics of English and Ukrainian lexemes denoting "honour". The analysed samples are divided into the groups of polysemantic lexemes, lexical units with the middle degree of polysemy and monosemantic units.
статья, добавлен 30.03.2023The main application tasks developed for the analysis of social networks. The analysis of approaches to software development. Selection of project management tools. Especially the use of the programming language and integrated extension environment.
дипломная работа, добавлен 22.09.2016Formation of the communicative and social competence at students with a basic knowledge of English. Information about the life and problems of youth. Actual problems of society. Еxercises for future social workers, analysis of specific situations.
учебное пособие, добавлен 06.04.2016The functional role of the compliment as a speech tactics in the process of communication and establishing regularity in its relative frequency of use in the aspect of psychological impact on the listener. Norms of speech etiquette and politeness.
статья, добавлен 04.03.2018