Most popular brands: Nestle, Ford Motor Company and McDonald's
Brand is the name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers. Nestle's corporate business principles. History of Ford Motor Company. Products of McDonald's Corporation.
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Control of deliveries and shipments as the basic function of the warehouse logistics. The problem of customer interaction in the company of wholesale trade. Customer engagement - a basis of strategy of survival and growth for the company in the market.
контрольная работа, добавлен 20.03.2016История создания и деятельность компании "Nestle", современное состояние организации, ее основные направления деятельности. Маркетинговый анализ фирменного дизайна продукции этой марки. Слоган и выбор логотипа как проявление философии и стиля Нестле.
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статья, добавлен 03.12.2018Features of the relationship between verbal and nonverbal components of advertising of world-famous brands. Research of the specific influence of the emotional factor of a particular brand's popularity on the figurative parameters of advertising.
статья, добавлен 16.01.2022The research company's relentless pursuit to implement the innovative marketing elements in production and marketing services to quickly reach the customer and meet needs according to the quality standards, the appropriate cost, and delivery speed.
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History and development Coca-Cola Company. Opening first Coca-Cola's syrup manufacturing plant outside Atlanta in Dallas Texas. Analyzes Coca-Cola’s internal environment. Capitalizing off Coca-Cola's strengths and work to minimize their weaknesses.
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статья, добавлен 24.06.2024Analysis of the international beauty brands content marketing on instagram and facebook. Review existing literature on the topic: the definition and the concept of the term "customer engagement". Making of recommendations for global beauty brands.
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контрольная работа, добавлен 11.11.2014Native advertising - the way to pay attention to the particular brand in the context of the site and user interests. Influencers - one of the main instruments for pushing brands to change their assumptions about how to engage the target audience.
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