Izabel Camille’s internationalization into the russian market

Evaluation of strategic potential of Isabelle Camille, the ability of the company to meet the expectations of Russian distributors. Recommendations for the development of a conceptual commercial equipment with the symbols of the trademark of the company.

Подобные документы

  • Предприятие "The Coca Cola Company" как пример качественной маркетинговой стратегии, благодаря которой компания до сих пор находится на пике своей деятельности. Стадия роста – период расширения сбыта товара, когда он проходит точку безубыточности.

    курсовая работа, добавлен 08.03.2017

  • Brand is the name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers. Nestle's corporate business principles. History of Ford Motor Company. Products of McDonald's Corporation.

    реферат, добавлен 27.03.2013

  • Measures to deal with port congestion amid the containment of the Covid-19 pandemic. Factors of the slowdown in European ports due to the armed aggression of the Russian Federation against Ukraine and measures to limit physical contact between people.

    статья, добавлен 19.03.2024

  • The defines strategic trend of the development of the sphere of higher education is the search and implementation of an effective marketing strategy designed to ensure the competitiveness of the university in the target market of educational services.

    статья, добавлен 20.07.2024

  • Общая информация о фирме "The Coca-Cola Company". Система бизнеса компании Coca-Cola. Мотивы и факторы выхода на рынок Украины. Анализ конкурентов, анализ продукции, анализ покупателей. Финансовые показатели деятельности. Ценовая политика компании.

    курсовая работа, добавлен 07.03.2010

  • История создания и развития компании "The Coca-Cola Company". Основные ингредиенты, входящие в состав напитка Кока-кола. Участие компании в организации спортивных мероприятий и Олимпийских игр. Современная деятельность мировой империи Coca-Cola.

    реферат, добавлен 27.05.2015

  • История, общая характеристика компании FORD MOTOR COMPANY. Анализ статистических данных компании, характеристика экономического развития. Становление и развитие производства Ford в России, специальные программы, расширение дилерской сети, объемы продаж.

    реферат, добавлен 08.05.2011

  • Theoretical aspects of marketing research in the construction market. The procedure of planning a marketing research. Benefits of EXMAR. Contents of a strategic marketing plan. Tools and methods of marketing planning. Features of Marketing Research.

    контрольная работа, добавлен 27.12.2011

  • Developing a business plan for opening creperie "Tsarskaya" in the center of New York to the Russian diaspora. Analysis of the market and competitors. Developing a marketing plan. SWOT-analysis of the projected places. The assessment of possible risks.

    бизнес-план, добавлен 05.04.2015

  • Various aspects of strategic marketing in the context of healthcare. Promotion, price, place, product as the four components of marketing a medical business. Strategic planning for the promotion of dental clinic "Dental Palace" in St. Petersburg.

    дипломная работа, добавлен 04.12.2019

  • Develop a plan for Starbucks for the future and to analyze the alternative strategic directions compared with the existing. Industry attractiveness and Market analysis. Swot analysis - Starbucks Corporation. Industry five forces (Porter’s Five Forces).

    курсовая работа, добавлен 05.04.2015

  • Factors that affect customers of choosing addictive products. Dissection received performance on people’s attitude of being targeted. Marketing of electronic cigarettes. Development of recommendations for improving marketing strategy in the future.

    дипломная работа, добавлен 07.12.2019

  • In Bulgarian companies the direct marketing and its application is guided by the principles of maintaining the information actual for customers, analyzing the customer’s response, different proposals for different clients based on their for the company.

    статья, добавлен 15.02.2022

  • The study of current mobile market of Uzbekistan with a public vertically integrated manufacturer. The analysis covers the study of market structure, prices and welfare parameters and evaluation of the effect of a possible partial privatisation.

    курсовая работа, добавлен 27.08.2016

  • Research of the mechanisms of regulation of the Russian beer market. The influence of weather conditions on the volume of beer sales in Russia; conditions of beer sales regression, mechanisms of weather factors action on sales in different regions.

    дипломная работа, добавлен 23.08.2020

  • McDonald's as the world's largest chain of hamburger fast food restaurants. Television, customer mailing, point of scale display, direct mail - the main methods of promotion, which using this global company. Analysis of the market strategy in Russia.

    контрольная работа, добавлен 22.05.2018

  • Researches regarding the purchase behavior and consumer demand for various products across national boundaries. The elaboration of the marketing mix for targeted country. Factors that progressively drive international trade and marketing efforts.

    статья, добавлен 21.10.2019

  • Strategic goals to ensure the sustainable development of territories at all levels through the production of competitive goods and the growth of the export potential of regional producers. The need to use effective branding technologies of territories.

    статья, добавлен 08.04.2022

  • The relevance of scientific research is due to the establishment of the brand as the most valuable asset of the company. Brand audit appears as a preparatory step for developing or correcting brand positioning, clarifying its development strategy.

    статья, добавлен 06.07.2023

  • Research of tendencies of development of the market of logistic services in the conditions of the global environment. Study of the concept of logistics as a new paradigm of the world market. Identification of trends in the market of logistics services.

    статья, добавлен 11.12.2020

  • Omnichannel as a new approach to the company's activities in an integrated environment that combines online and offline channels. Three periods in the development of relevant research, the most cited works. Analysis of research topics of each period.

    статья, добавлен 04.09.2024

  • The reasons for the slower decline in demand for Premier League football matches in Russia compared to the top 10 European leagues. Factors affecting the attendance of the games of the Russian Premier League, based on field indicators of football clubs.

    дипломная работа, добавлен 01.12.2019

  • The use by copywriters of various techniques of influence on a potential consumer in order to force him to purchase the advertised product. Mechanisms of influence by analyzing the conceptual basis of English-language advertising of electronic devices.

    статья, добавлен 18.11.2023

  • Cold chains essences. Preconceptions of the cold chain market development in Ukraine and worldwide. The characteristics of the cold supply chains. The current state and development perspectives of the cold chain logistics on the food market in Ukraine.

    статья, добавлен 14.02.2022

  • Conditions for the active use of a marketing approach in order to solve management and sales tasks and increase competitive advantages. The main approaches to the interpretation of the concept of "marketing". The main elements of the marketing strategy.

    статья, добавлен 19.03.2024

Работы в архивах красиво оформлены согласно требованиям ВУЗов и содержат рисунки, диаграммы, формулы и т.д.
PPT, PPTX и PDF-файлы представлены только в архивах.
Рекомендуем скачать работу и оценить ее, кликнув по соответствующей звездочке.