Digital trends: challenges and prospects for business
Global trends in the development of retail trade in the post-pandemic period. Basic principles of digitalization of the economy of Ukraine. Analysis of trends in digital transformation of business processes. Consumer problems in the e-commerce segment.
Подобные документы
Effectiveness of marketing systems as a decisive factor of enterprise competitiveness. Implementation of innovative processes in production or existing goods or service. The influence of marketing management on the diffusion of innovations in e-commerce.
??????, добавлен 25.06.2024Green marketing as the marketing of products that must be environmentally friendly. Analysis of the problems of forming a positive perception of the enterprise by potential consumers as environmental. Familiarity with the functions of an ecological hotel.
??????, добавлен 16.11.2020The development of digital technologies allows companies to use more opportunities to conduct their activities, improve their products. Significant interest in innovations in analytics is revealed by scientific interest in this topic among researchers.
??????, добавлен 10.10.2024In the article have been defined that in the direction to ensure consumer loyalty to the company, first of all, the optimal assortment should be formed and the formation of goods should be carried out. The application of the integrated ABC/FMR analysis.
??????, добавлен 05.09.2024???????????? ????????? ??????????? ? ????????? ???????????? ???????????. ???????? ????? ?????? ?? ???????? ? ?????????? ????????????. Digital-??????? ?? ???? ?? ?????? ???????????? ??????. ?????????????? ???????? ??????? ?? ????????? ????????-?????.
??????, добавлен 23.08.2018?????? ????????????? ????????????? digital-???????????? ??? ??????????? ????? ???????? ?? ????? ??????-???????????. ???????? ???????????? ????????????? ?????????. ???????? ??????????? digital-???????????, ?? ???????????, ???????????? ? ??????????.
??????, добавлен 18.09.2023????????? ????????? ???? digital-?????????? ? ?????????? ??????? ????????????? ?????????? ???????. ????????? ??????????? ?????? ???????? ????????? ??????????. ??????????? ????? ?? ?????? ? ????????????? ??????????, ??? ???????? ???????? ???????.
??????, добавлен 04.09.2023The main stages of video production. Characteristics of available resources and capabilities of the company. Consideration of the target audience and competitors. Strategic business plan. Marketing activities for product promotion and sales analysis.
????????? ??????, добавлен 18.07.2020Specificity of retail market formation in an arbitrary agglomeration in terms of optimal sizes and location retailers would choose. Social welfare analysis of a centralized planning of the retail market. The model of duopoly in the retail market.
????????? ??????, добавлен 28.11.2019???????? ? ???????????? ??????? digital-??????????, ???? ???????? ? ?????????? ????. ???????? ???????????? ?????????????? ????????? (digital) ?????????? ? ???????????? ?????????? ?? ????????? ?????????? ???????????? ?? ?????????????????????? ???????.
??????, добавлен 03.05.2023?????? ?????? ???????????? ????? ?? ???????? ??????? ??????????? ??????? ???????? ?????????? ??????????? ???????????????? ???????????? ??????? ? ??????????. ???????????? ?????????? digital-??????????, ????????? ?? ??????????? ?? ???????????? ????????.
??????, добавлен 20.06.2021Linguistic analysis of changes in advertising and branding in the fashion industry. A study of the transformation of consumer preferences and tastes in quarantine measures during the COVID-19 pandemic. The emergence of storytelling as a branded lookbook.
??????, добавлен 13.06.2022?????????? ???????? ????????????? ??????? digital-?????????? ?? ???????? ??????? ?? ???????????? ? ???????? ??????????? ????????. ?????????????, ???????????? ???????? ????????? ?? ?????????? ????????? ???????? ??? ???????????? ???????????? ??????????.
??????, добавлен 12.09.2024??????? ???????? ??????? ?? ????????? ???????? ?????. ?????????? ???????????? ???????? ????? ???????? ? ?????? ???????????? ??????, ?? ???????? digital-???????. ?????????????? ???? ???????????? ????????? ??????????? ? ????????? ???????????? ???????????.
??????, добавлен 11.07.2018Definition of marketing, its objectives and model of process. Product, price, promotion, place. Consumer behavior, market research. Segmentation, targeting and positioning. Brands, price strategies, direct mail and email, digital media, social networks.
???????????, добавлен 28.08.2015????????? ???????????? ??????, ???????? ? ?????????? ?????????? ? ???????? ????????. ?????????? ??????????? ?????? ?????? ??? ?????? ?? ????? ? ??? ?????????? ?????? ?????? ? ??????????? Digital-????????????. ????? ?????????? ? ???????? ???????.
??????, добавлен 26.07.2020The process of exploring joint management as an innovative business model. Market and user segmentation in the economy. Socio-demographic description of the people who used carsharing and exchange things. The specifics of the Russian brands exchange.
????????? ??????, добавлен 26.08.2017Researches regarding the purchase behavior and consumer demand for various products across national boundaries. The elaboration of the marketing mix for targeted country. Factors that progressively drive international trade and marketing efforts.
??????, добавлен 21.10.2019????????????? ?? ??????????? ???????????? digital- ?????????????? ?????????????? ? ?????????? ??????-?????? ? ??????????? ????? ???????????????. ????????? ??? ????????? ???????, ????????? ???????????? ????????, ????????? ? ?????? ?????????? ??????????.
??????, добавлен 14.02.2024Based on an analysis of world trade in services, the most important areas of regional trade agreements have been identified. Finding ways to expand agreements on partnership and cooperation in the provision of services (for example, transport services).
??????, добавлен 06.10.2018The industry of production of goods of daily demand as a basic for the existence of society is an industry that has felt the impact of the corona crisis and needs rapid adaptation. Status and trends of the impact of COVID-19 on China's services sector.
??????, добавлен 09.08.2022???????????? ????????? ?2? ("Business to business") - ??????-???????????? ??? ????????????? ????????. ??? ????????????? ?????????? ?? ???????? ??????????? ?????? ???????????. ??????????? ??????????. ??????? ??????? B2B ?????????? ?? ??????????? ????????.
??????, добавлен 16.01.2021????? ????????? ? ????? digital-??????????. ?????? ????????? ??????????, ?? ???????????? ???????? ???????? online-??????? ? ??? ???????? ??????????. ??????? ?? ?????????? ??????? ? ?????????, ???? ???????-?????????? ? ??????????? ???????? ?????????.
??????, добавлен 25.06.2024The article deals with the theoretical and methodological approaches to foming "logistics" category, which is considered as a science and a practical area of business. A retrospective and development evolution of the researched category in military.
??????, добавлен 03.09.2024? ?????? ?????????, ??????????????? ???????? ???????? ??????? ?????????? ?????? ????????? digital-??????????, ????????????? ????????? ?????????? ???????? ?????? ???????. ????? ??????????? ? ???????????? ????? ?????????? ????????? digital-??????????.
??????, добавлен 03.03.2024