Transformation of content and image in Chinese advertising poster of the twentieth century
Analysis and disclosure of the changes that took place in the Chinese advertising poster during the twentieth century. Establishing connections between the cultural and political context and the visual content of messages in advertising posters.
Подобные документы
The problem of creating linguistic and cultural competence as part of the social and cultural competence of students. Categories of the modern Hebrew dictionary that will facilitate the scientific specification of the choice of educational content.
статья, добавлен 02.12.2017Research the place of gatekeeping encounters in the system of business discourse. Analysis of the sources of cultural mismatches during a job interview in an intercultural setting. Study of specifics of job interview in an intercultural environment.
дипломная работа, добавлен 28.11.2019The ethnic peculiarities of image of a "wise man" as the result of the moral-value conceptualization on the material of proverbs. The conclusions are made about world outlook of the representatives of East-Slavonic and West-European cultural areas.
статья, добавлен 07.12.2016- 104. Thematic and structural features of English neologisms of the second decade of the 21st century
Linguistic study of the process of emergence of modern expressions and phrases. Using Affixation, Transformation, and Pruning Methods to Get New Words. Analysis of thematic groups and structural features of neologisms included in the Cambridge Dictionary.
статья, добавлен 21.09.2022 Margaret Thatcher as the first female prime minister of Great Britain. "Iron Lady" as one of the dominant political figures of the 20th century. The main peculiarity of the study of close national and personal relationship with the US president.
презентация, добавлен 25.03.2016Analysis of voting Ukrainian feet, moving to the place of residence in regions where relatively higher local spending on education, healthcare and social security per one person. Content fiscal decentralization and promote internal migration in Ukraine.
статья, добавлен 14.08.2016Isolation and description of creative types of speech, the differential feature of which is the creativity of converting language units into facts of speech. The selection of texts with a figurative task, which have figurativeness in a broad sense.
статья, добавлен 08.04.2021The problem of the efficiency of the use of multimedia educational technologies in order to form the professional skills of the student audience. Analysis of the component and content of the developed didactic model. The study of the educational process.
статья, добавлен 09.10.2018In a scientific article, the author presents the results of a cognitive multimodal analysis of English-Ukrainian and English-Russian translations of verbal, visual and verbal-visual puns from the American animated tragicomic sitcom "BoJack Horseman".
статья, добавлен 12.06.2022Optimization of the effectiveness of world political communication. Strategies and mechanisms for building political discourses. Linguistic metamodeling of rhetoric, Milton's analysis of texts and speeches of modern politicians and public figures.
статья, добавлен 18.08.2021Analysis of narrative discourse on the example of graphic novels presented in the form of comics. Determination of the psycholinguistic features of visual narrative discourse. Positioning the reader's speech interpretations as a character image.
статья, добавлен 13.09.2021Various processes of interaction between cultures and their influence on the results of communication. Consideration of the definition of "cultural awareness" and disclosure of the role of important communication in the modern socio-cultural space.
статья, добавлен 05.10.2022Functional features of blending as a means of strengthening the pragmatic component of political discourse, translation strategy. Connections between linguistic units and the conditions of the communicative-pragmatic space within the political discourse.
статья, добавлен 20.07.2024The influence of Confucian ideology on propriety in polite refusal in China and Japan. Elucidation of the similarities and differences of the Chinese and Japanese speech act of vague refusal at the grammatical and pragmatic levels of its implementation.
статья, добавлен 08.10.2023Investigation and characteristic of the problem of analyst bias in the comparative analysis of political discourse. An introduction to a machine learning system that identifies the most salient features of Croatian political discourse on migration.
статья, добавлен 23.04.2021Political scientists consider it (vocabulary) as words that characterize the political and economic image of the state, linguists consider these words as means of journalistic style, therefore, an object of linguistics. Socio-political vocabulary.
статья, добавлен 08.06.2024The development of the linguistic situation in China, the applications. The historical development of applied linguistics and the periods that distinguish Chinese leading linguists. Periodization of the development of applied linguistics as a science.
статья, добавлен 09.10.2018The definition of the nature and content of the national-cultural semantics of mentality. The features reflection of the material, spiritual and a social values in English Proverbs and sayings. Ways of formation of toponyms in the English language.
контрольная работа, добавлен 12.10.2016Use of texts as a means of providing grammatical, lexical and content knowledge. Generalization, evaluation and interpretation of the content in writing. Use newspaper articles to develop critical thinking. Method of group activities in the classroom.
статья, добавлен 28.12.2017British linguist N. Fekauluf interprets political correctness as a "disagreement between rhetoric and reality". Political correctness as exact science. Socio-cultural conditionality of the linguistic phenomenon as an main acute political problem.
статья, добавлен 20.04.2021Clarifing of the role of the extralinguistic context in the translation process in literary text. Consideration of translation as an interaction of linguistic and extralinguistic factors to identify the content of the message in different languages.
статья, добавлен 24.12.2021- 122. The correlation of evaluative and emotional components in the semantics of "settlement" nominations
Investigation of the correlation of evaluative and emotional components in the semantics of "settlement", which function in the advertising tourism discourse of the English language. Recipients' perception of oikonyms depending on the type of discourse.
статья, добавлен 07.12.2020 Content and language integrated learning. The lesson planning process which is of vital importance for the successful development of the class. Methodological implications in terms of planning, teaching strategies and particularly on the teacher’s role.
статья, добавлен 23.12.2021The lack of face-to-face dialogue - the process that forced people to transfer their communication to the Internet. The priority of emoticons over other images - one of the main characteristic feature of the Ukrainian culture of online communication.
статья, добавлен 23.10.2022Strategies of language manipulation as a component of communicative behavior, features of political communication are studied. Types of political discourse with manipulative content have been identified. The functional features of language manipulations.
статья, добавлен 06.02.2023