The Peculiarities of Advertising Language
General overlook of definition of advertising language. New agencies such as newspapers, radio, television. Features of the using linguistic devices in advertising texts with functional expressive features, stylistic devices and stylistic features.
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The translation of lexical stylistic devices and revealing if the translations keep the meaning as lexical stylistic device or changing it. Learn the structure of stylistic devices and the ways of their translation into from Russian into English.
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